Never thought I would be a podcaster.
An Entrepreneur. And Idea guy.
Here’s how I got here…
In 2013, I founded Mabbly. Chicago-based digital marketing and branding agency.
In 2017, inspired by Simon Sinek.
"The two most important days in your life are the day you are born and the day you find out why." – Mark Twain.
500 interviews later, book was published.
I became fascinated with the problem.
Inconsistency of brand, external vs internal. Contributing to 86% disengagement in the workplace.
In 2018, co-founded ProHabits (started @ Mabbly). Started as a nudge platform.
Podcast Origin
In August 2022, I asked, “who cares about employee nudges”?
Leading to, “What is THE FUTURE OF PEOPLE INITIATIVES?”
Season 1: HR Landscape
Gratitude to 80+ guests from Maersk, EY, Seagate, Prudential, WEX, Pepsi Co, PayPal, TIAA, Spirit, Blue Origin, Northwell Health....
Season 2: Consumerization of Employee Experience
Season 3: Adoption of Marketing Mindset in HR.
Season 4:
Connecting Employees to their Organization.
Season 4 Overview:
Each episode will adopt marketing by running an employee campaign to connect employees to their organization. Mission. Vision. Purpose. Values. Strategy. Benefits.
Each campaign will be 5 weeks. Progress toward the objective will be measured. We will report marketing-like insights: Impressions, Engagements & Conversions.
Season 4: Episode 1 (Coming January 2024).
+13%. Connecting engineers to business.
The aim of this campaign is to inspire engineering teams and developers in the financial advisory space. To emphasize the direct impact their technical work has on shaping an exceptional experience for financial advisors.
By connecting the dots between coding and user experience, to enhance collaboration, awareness, and pride in their contributions.
Every line of code counts, and this campaign celebrates that.