How do we enable managers to take responsibility for the well-being of their teams?
“When I'm running marketing, there's this concept of a playbook, a marketing playbook. And this encompasses strategies, and the what, the how, the where, that we're doing it in a templated fashion so that we can start knocking things out and really connecting with our customers. So think of a marketing playbook as this is like how we build awareness, how we build our brand, how we build human relationships and long-lasting relationships with our customers.”
-Sonia Hunt
Listen to full episode:
Sonia’s Brilliance